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Confirma Ceepos

Museums of the City of Tampere

Tampere, Finland’s third-largest city, is also one of the country’s major tourist destinations and is known for its high-quality museums. When the COVID-19 pandemic suddenly shut down all exhibitions and museum shops in Tampere, it was finally time for the museums to respond to their customers’ long-standing request for their own online store, so that interest in the museums’ activities would remain strong even during these exceptional times. “The goal of the online store was to serve customers more broadly and make the museums’ shops accessible even to those who can’t always visit the museum in person,” says Saana Karlsson, service manager at the Vapriikki museum shop.
Confirma Ceepos simplifies the management of the Tampere museums' online store

Customer

Museums of the City of Tampere

Location

Tampere

Solution

Confirma Ceepos

Industry

Cities and Municipalities

Tampere's museums serve their customers through a high-quality online store

The online store project was launched in the spring of 2020, and a year later, in May, the joint online store of the Vapriikki Museum Center, the Tampere Art Museum, and the Moomin Museum went live.

The online store’s product selection was kept limited at first. Products from all the museums’ online stores are shipped to customers from Vapriikki’s warehouse, where order processing initially brought about changes to daily routines.

“At first, we added the most popular products to the online store, such as the latest releases, as well as textiles and other merchandise related to the exhibitions,” Karlsson explains.

In the summer of 2022, the product lineup was also expanded to include digital products, such as gift cards, guided tour products, and event tickets.

Our online store has provided exactly the added value that has allowed us to serve our customers in line with their expectations.
Saana Karlsson
Customer Service Representative | Vapriikki Museum Shop

The Tampere Museums’ top priorities for the online store were ease of use and ease of maintenance, so that running a centralized online store for three different museums would not place an excessive burden on any single unit.

“We think this has worked really well,” Karlsson says.

According to Karlsson, the online store has met the museums’ needs. “The online store has provided exactly the added value we needed to serve our customers in line with their expectations. We are very pleased with our collaboration with Confirma Ceepos.”

Solutions Used by the Customer

Confirma CeeposCeepos is the most widely used point-of-sale and payment system in Finland’s public sector. It offers centralized payments, automated accounting, and audit-ready reporting.

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