The Finnish Ice Cream Truck

Every summer, you’ll come across a familiar sight all across Finland: children and adults waiting impatiently for that familiar tune and a glimpse of the blue ice cream truck. Founded in 2013, Suomen Jätskiauto has grown over the past decade into a franchise chain covering all of Finland.

– “The best ice cream in Finland - and quite likely in the world - delivered right to your door,” says founder Veijo Laitinen, summarizing the company’s operations.

One of the early challenges facing the ice cream truck business was that there wasn’t enough money in the till to do everything the entrepreneur considered important. However, the past few years have been successful, and business has been booming: today, about 15 million ice cream cones are sold each year.

A point-of-sale system tailored to your needs

Jätskiauto’s collaboration with Confirma began right at the start of the company’s operations. Laitinen is pleased that the development work has been tailored to Jätskiauto’s needs. Based on Jätskiauto’s requests, new features have been built into Confirma Jeemly’s mobile point-of-sale system, such as a detailed route-specific sales report.

We now use a point-of-sale system whose features enable us to provide the best possible service to customers and also help business owners stay on top of their business operations. There’s no need to develop and manage operations based on guesswork - comprehensive reporting and inventory management, among other features, take care of that.

“One of the great things about the Finnish summer is that Confirma offers a point-of-sale solution that works in any weather, ensuring that customer service runs smoothly,” Laitinen says. The ice cream trucks use Confirma’s Jeemly Move mobile POS system, which allows for agile sales even on the road.

Ice cream delivered to your home - even through the sauna window

In addition to the point-of-sale system, maintaining an unbroken cold chain is essential to Jätskiauto’s operations. This ensures that customers always receive top-quality ice cream delivered right to their doorstep - or even through their sauna window, as was the case for one enthusiastic customer. Laitinen’s dream is that every Finn would shop at Jätskiauto.

Veijo is confident about the future of Suomen Jätskiauto. His daughter has been involved in the business for several years, and a couple of his other children have also shown an interest in taking the company forward in the future.

So the ice cream truck’s jingle will continue to ring out across Finland, much to the delight of future generations of ice cream lovers.